Solving problems in the market: Complicated accounting, theft, control and accounting of personnel, waste of time on reports, lack of information on sales and balances, expensive purchase and maintenance of other solutions Decision: Cloud service "Paloma365" for automation of control, accounting, sales and warehouse in trade, catering and services. Business model: SAAS - monthly payment for a subscription starts from $ 15 Integrating partners sell and support Paloma365 with 30-50% rewards.
The current business is very profitable. Turnover per year is $ 180000. High demanded product. 5 years on the market We are already represented in the countries: Kazakhstan, Russia, Ukraine, Kyrgyzstan 6000+ automated facilities 1000+ active objects 17+ active integrating partners Team 14 people
SME - trade, catering, and services. Suitable for more than 70 types of businesses. Market size: 3 816 804 SMEs Current market share: ~ 0.0004% Potential market share: 20% -25% Potential turnover per year: $ 238 million Achievable market share: 3% Achievable annual turnover: $ 28.6 million
Problem or Opportunity
A complex of an accounting system that requires long-term adaptation of employees. Financial losses as a result of irrational waste or theft. Spending a lot of time reporting Lack of information about current sales and balances. The high cost of implementation and maintenance of automation solutions. The complexity of the control and accounting of working time and staff productivity.
Solution (product or service)
An easy and convenient accounting system that does not require special skills Monitor every penny and evaluate each step Flexible and detailed reports available at any time in the Internet browser Always up-to-date business data available on your smartphone Functional solution - affordable for any business Transparent control of staff and their effectiveness
iiko, 1С, r-keeper
Advantages or differentiators
COMPARATIVE ANALYSIS WITH COMPETITOR
Paloma365: Investments, $ - 60 000 Number of customers - 6000 The cost of one client, $ - 10
iiko: Investments, $ - 14 000 000 Number of customers - 27000 The cost of one client, $ - 518,52
The Russian company iiko (2005), attracted 233 times more investment, and at the same time has customers, only 4.5 times more. At the same time, the cost of one client for Paloma365 costs about 52 times cheaper. * Source: https://rb.ru/company/ajko/; https://iiko.ru/about/about-us; own data.
The monthly subscription fee starts from $ 15 Growth in finance in 2018 by 40% The average monthly revenue in 5 years is $ 2.3 million.
SAAS - monthly payment for a subscription from $ 15 Integrating partners sell and support Paloma365 with 30-50% rewards
Money will be spent on
An attraction of high-quality specialists to the staff Increasing the number of integrators up to 1000 Increase in average sales per integrator up to 10-12 Increase self-activations up to 80% UX / UI enhancement Customer base growth to 114,504 objects Increase in a share of the market of the CIS of 3% Increase in turnover to $ 28.6 million per year
Offer for investor
Investor share - 10% The average monthly revenue in 5 years is $ 2.3 million. Company valuation in 5 years - $ 143 million ROI from the sale of shares - 700%
Exit Strategy: Redemption or sale to a strategist - ~ $ 14.2 million